Publications
Magazine: Gafencu
Publication Date: May 2026
Title of the Feature / Interview: Aroma Vera 45th Anniversary
Summary
The article introduces Marcel Lavabre (co-founder of Aroma Vera, as well as co-founder of the American Aromatherapy Association), providing the brand’s emphasis on French heritage, quality, and holistic sensory experiences, and Iris Ho (Regional Leadership since 1991), who has managed the brand’s expansion into the Asia-Pacific region, establishing it as a leader in scent-wellness for luxury hospitality and corporate sectors.
It also includes a dedicated feature under Editor’s Luxury Choice spotlighting the Agarwood Serenity Collection, portraying it as a warm, resinous agarwood‑based fragrance crafted to feel “gentle, skin‑friendly” and “grounded, not overpowering,” a cosy, confidence‑giving scent that “settles close and lingers long enough to feel special.
Magazine: Gafencu
Publication Date: May 2024
Title of the Feature / Interview: Cute Scents To Keep The Brain Sharp
Summary
The article introduces Aroma Vera as a global leader in aromatherapy, founded by Marcel Lavabre and expanded in Asia by Mrs. Iris Ho. It highlights the brand’s premium essential oils, scent‑marketing expertise, prestigious hotel and corporate clients, core values, and recent awards. It also references research from the University of California, Irvine showing that pleasant scents like lavender, peppermint, and rosemary may support memory and brain health in older adults.